Local businesses
Near-me and spoken queries.
● Voice & visual search
Be found when buyers
speak or snap.
Optimisation for voice assistants, Google Lens and image search, so your products and answers surface however people search.
- Question
- Structure
- Image
- Schema
- Result
01The problem
More searches start with a spoken question or a photo. Content written only for typed keywords, and images without context, are invisible to both.
02Our approach
We restructure content around spoken questions, optimise images and product data for visual search, and add structured data that assistants and Lens can read.
03Who it’s for
Built for teams like yours.
If one of these sounds familiar, this service was designed with you in mind.
Product brands
Shoppers search with a camera.
B2B catalogues
Specification and part lookups.
04What’s included
Everything it takes, in one team.
01
Conversational content
Answers phrased the way people ask.
02
Local voice search
Business profile and near-me readiness.
03
Image optimisation
File names, alt text, context and quality.
04
Product data
Feeds and schema for Google Lens and Shopping.
05
Structured data
FAQ, product and organisation schema.
06
Speed & mobile
Fast pages that assistants prefer.
05The difference
Not the usual way.
The same service, delivered with a different standard.
| Aspect | Typical approach | Siteart |
|---|---|---|
| Content | Typed keywords only | Spoken questions answered directly |
| Images | Decoration | Searchable, described assets |
| Data | Unstructured | Schema and product feeds |
06Process
How the work runs.
-
01
Research
Spoken questions and visual queries.
-
02
Restructure
Content and FAQs.
-
03
Optimise
Images, feeds and schema.
-
04
Track
Visibility in rich and visual results.
Your first 90 days
-
Weeks 1–2
Audit and query research.
-
Weeks 3–6
Content, image and schema work.
-
Ongoing
Monitoring and expansion.
07Outcomes we measure
Judged on numbers that matter.
We agree targets for these before work starts and report on them every month.
- Rich result visibility
- Image search clicks
- Local actions
- Product listing impressions
Tools & platforms
- Google Search Console
- Google Merchant Center
- Google Business Profile
- Schema.org
08Ways to work together
Start where it makes sense.
Every engagement is scoped to your goals. These are the three ways clients usually begin.
Audit
Teams that want clarity before committing
- A review of where you stand today
- Prioritised findings ranked by impact
- A 90-day action plan
Project
A defined build, launch or campaign
- Fixed scope and timeline
- A dedicated project lead
- Launch support and handover
Partnership
Ongoing growth with one accountable team
- A monthly roadmap
- Continuous optimisation
- A monthly reporting call
Replace this with a real quote from a client, used with their permission. Two or three sentences about the result they got works best.
Do people really buy through voice search?
Voice is mostly used for research and local queries, which makes being the spoken answer valuable for trust and footfall.
What does visual search need?
High-quality images with clear context, structured product data and fast pages.
10Related services
Works well with.
Search engine optimisation
SEO
Technical SEO, content strategy and authority, planned around the searches that turn into revenue.
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Digital Public Relations (PR)
Earned media and story-led campaigns that build authority, links and trust.
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Performance Marketing
Google Ads and Meta Ads managed against cost per lead and revenue.
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